Exquisite modest wear


The Brief

Two sister brands reached for 4 photo/video campaigns : Indoor, outdoor and street style, primarily for social media use.

The goal was to showcase different ways to style the beautiful abayas for evening or daytime wear.


DIANA Studio was given full responsibility for model, team and location scouting as well as for retouching and

video editing.

• Art Direction   • 4 Photography  Campaigns   • Model and location scouting • Video editing    • Graphic design

Indoor/ Outdoor Photography

Photoshoot 1 -Indoor
Photoshoot 2 - Outdoor
Photoshoot 3 - Indoor
Photoshoot 3 - Street style

The process

• Moodboard and discussion  • Model and location scouting  • Team scouting   • Photoshoot day   • Retouching and video editing

• Content resize for social media platforms