
Exquisite modest wear

The Brief
Two sister brands reached for 4 photo/video campaigns : Indoor, outdoor and street style, primarily for social media use.
The goal was to showcase different ways to style the beautiful abayas for evening or daytime wear.
DIANA Studio was given full responsibility for model, team and location scouting as well as for retouching and
video editing.
• Art Direction • 4 Photography Campaigns • Model and location scouting • Video editing • Graphic design
Indoor/ Outdoor Photography
Photoshoot 1 -Indoor
Out of gallery
Photoshoot 2 - Outdoor
Out of gallery
Out of gallery
Photoshoot 3 - Indoor
Out of gallery
Photoshoot 3 - Street style
Out of gallery
The process
• Moodboard and discussion • Model and location scouting • Team scouting • Photoshoot day • Retouching and video editing
• Content resize for social media platforms


