
UX Design : www.diana.media/uiuxdesigner
UI Design : www.diana.media
Case study : Edit Suits
Skills
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UI / UX
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Brand development
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Creative concept design
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Creative direction
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Web design
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Social media design
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Email marketing
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Photography
Education
University of Westminster
2014-2017
Mixed Media BA
Kensington and Chelsea College
2013-2014
Fine & Visual Arts Foundation

Diana Tupilus | UI UX Designer
I have extensive experience in leading the development and execution of creative concepts that adhere to client brand standards, ensuring the usability, consistency, relevance, and functionality. I can confidently make and articulate design decisions, I have a flexible attitude, with the ability to cultivate empathy for users and apply creative thinking to any brief.
Portfolio
Experience
UI UX Designer
Freelance | 2008 - Present
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Translation of concepts into wireframes and mockups that lead to intuitive user experiences;
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Design and consulting for early stage startups and established leaders at the intersection of brand and digital product;
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Responsible with ensuring the product’s interface is visually stimulating, easy to navigate, and in line with business goals. Also responsible for establishing visual consistency across a digital product through creating style guides and UI pattern libraries.
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Creating concepts, branding and assets in collaboration with the marketing/sales team for campaigns and brand awareness activity;
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Design understanding of browser sizes, mobile device capabilities and product functionality;
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Working on assets for print, digital, events, branding guidelines, B2B presentations;
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Effective time management and organisational skills to manage multiple projects simultaneously;
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Making sense of the balance between business objectives and customer needs;
Lead UI UX Designer
Edition One | 2018 - Present
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Creation of wireframes, visual design mock-ups and prototypes for developer hand over;
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Work alongside the Marketing Manager to create and develop a range of branded materials such as flyers, brochures as well as B2B / B2C presentations, engaging newsletters and more;
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Social media content creating, curating and planning;
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Generating print-ready artwork for adverts, promotions and store environments;
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Support creation of visual assets including photography retouching and video editing;
Photographer & Retoucher
Freelance | 2016 - Present
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5+ years experience in fashion and product photography for premium brands around the world.
- Indoor / outdoor photography
- Ecommerce photography
- High end retouching
UI Designer & Creative Director
House of Maguie | 2016 - 2018
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Reversed 1 year of sales decline through performance KPIs and PPC training – increasing revenues 40% in 3 months;
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Increase website traffic by 20% via planning, developing and implementing strategies that drive digital engagement;
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Managing the company social media channels, including organic and paid ad campaigns, ensuring consistent brand messaging is maintained on all platforms;
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Produced digital artwork for the website, email campaigns and social media channels;
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Professional Fashion Campaign and Product Photography, from concept to end result, image retouching;
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Packaging Design: shopping bags, boxes, special edition packaging;
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B2C video production and post-production;